Asda trials new George returns system

UK grocery, fashion and homewares chain Asda is trialling a new inbound logistics system where customers can return its George fashion line clothes to grocery delivery drivers at the same time as they receive their groceries.

The trial began in York and Milton Keynes last week. Customers get instant confirmation of their returns when the driver collects them.

Emma Ford, Senior Director of Operations Development for Online Grocery at Asda, commented: “We’re pleased to offer George.com shoppers in York and Milton Keynes the option hand back items they’re not completely happy with to our Asda Home Shopping Drivers, for a simple door-to-door delivery and returns service.

“We know that visiting a local store or collection point to send unwanted items back can be tricky if customers don’t live nearby or have the time.

“As we all get used to the “new normal” online shopping is still extremely popular and this latest trial gives customers the convenience of doing everything from home.”

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