Bubble Post acquired by bpost

Bpost has announced it has agreed to buy the urban delivery firm Bubble Post.

Bubble Post currently operates in 16 cities across Belgium and the Netherlands. Founded in Ghent in 2013, it provides a ‘smart urban delivery service’ that Bubble Post describes as, “Parcels and goods from various suppliers are efficiently combined in various routes with own proprietary software and are delivered from the outskirts of the city by eco-friendly vehicles, such as cargo bikes and refrigerator trucks fuelled by natural gas.”

Bubble Post had a €3.6 million turnover in 2016 and employs around 100 staff.

According to bpost the acquisition of Bubble Post is to strengthen and complement its own network and that of bpost’s subsidiary CityDepot, that is also a player in the sustainable urban delivery sector. Bubble Post is also a specialist in refrigerated and frozen transport. It delivers prepared meals and food boxes.

Bpost has released a statement where it flagged the importance of the refrigerated and frozen delivery specialism, saying that “bpost wants to be a leader in the fast-growing segment of deliveries of fresh products to both businesses and consumers”.

Koen Van Gerven, CEO of bpost, commented: “Our ambition is clear, we want to be a leading player for parcels in Belgium. We also have the ambition to significantly expand our activities within the sustainable and cold logistic chain in Belgium and the Netherlands. The acquisition of Bubble Post fits in perfectly with this strategy.”

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