- 28 June 2021
- Transport / Logistics Services
UK retail customers of DHL Supply Chain are now able to offer delivery of large items such as furniture without investing in additional stockholding.
DHL Supply Chain’s Supplier Direct Fulfilment (SDF) service offers retailers the ability to offer the same delivery options for ranges of goods from other suppliers as they would their own stock, thereby offering a seamless experience to their customers.
The retailers and their third party suppliers are integrated into the DHL large item home delivery network. This is based out of a dedicated cross-dock in the Midlands that DHL says enables consistent order management consumer communication systems, including SMS messaging and self-serve redelivery booking arrangements.
According to DHL Supply Chain this offering has already been adopted by one major high street and online retailer. Natalie Frow, VP operations for DHL’s large home delivery arm, said, “As retailers increasingly look to reach new audiences with expanded ranges and brand tie-ups, challenges can arise in terms of either carrying high volumes of additional stock or joining up fulfilment systems. Through our new SDF service, retailers can offer one consistent home delivery offering for all their suppliers. This solution also takes the fulfilment headache away from the range provider, which in many cases are smaller brands.”