GEODIS reaches out to US SMEs

Global logistics and express delivery company GEODIS has launched a partnership in the United States with Project Verte to provide e-commerce and fulfilment capabilities to SMEs.

GEODIS is to use distribution centre automation, blockchain and other systems normally only available to retail giants like Amazon to serve its smaller customers.

Project Verte is an e-commerce platform that uses its own software and blockchain technology in providing brands a transparent and community-driven marketplace. The collaboration will enable GEODIS to reach small and medium brands.

“While we traditionally focus on enterprise clients, we recognize the growth opportunities for growing brands to connect with their consumers online,” says Jerry McDonald, SVP of retail at GEODIS Americas. “We have been looking for the opportunity to work with small-and-medium sized brands, and are thrilled to combine Project Verte’s ecommerce and fulfillment platform with our operational expertise and global footprint.”

The first step of the partnership between GEODIS and Project Verte has been to open a new 750,000 square foot automated fulfilment centre in Atlanta. There are ‘immediate plans to expand’ beyond this unit too. According to a statement from GEODIS, “The operation uses a variety of innovative technologies within the warehouse, including goods-to-man robotics that provide a scalable warehouse operation for growing brands.”

“Project Verte is shaping the next generation of consumer-business relationships through our community-based ecommerce ecosystem,” said Julian Kahlon, Project Verte CEO and Founder. “Our technology is uniquely built to give small-and-medium-sized businesses the tools they need to innovate, create, and grow in the present and future state of ecommerce. This partnership with GEODIS helps propel us into the forefront of the ecommerce industry.”
GEODIS and Project Verte have officially announced their partnership at NRF 2019 Retail’s Big Show, which held in New York City from January 13 to 15.


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