Ahead of the coming peak season robotics and automation tech company GreyOrange has announced it is installing its newest Linear Sorters in a number of locations in the Middle and Far East.

The GreyOrange high speed Linear Sorters can provide the flexibility and scalability that is required by retail, FMCG, e-commerce and third-party logistics(3PL) operators to manage high volumes for e-commerce and omnichannel distribution.

The companies that have taken delivery of the new sorting systems are planning to handle the coming high volumes of goods in the coming months. Diwali and China’s Singles Day figure highly in these countries, as well as Black Friday and Cyber Monday and the January Sales.

A Saudi Arabian company has acquired one of these sorting systems for its logistics business. Here and in other countries in the region, automation is important in improving productivity in parcel sorting.

One of the world’s leading FMCG companies in India, has deployed a high-end GreyOrange sortation system at its distribution center near Mumbai. The company specialises in Food, Home Care, Personal Care and Refreshment products and numerous brands. The Sorter will handle some of its categories including leading household brands. It will result in faster fulfilment and reduce turnaround times.

Nalin Advani, CEO – Asia-Pacific, GreyOrange said: “The growth in e-commerce across Asia has taken many by surprise. With annual growth rates of 12-18% in many markets, e-commerce and third party logistics operations need Sorters that can deliver the high performance they want in terms of throughput and the versatility of a scalable and responsive supply chain.”