- 23 September 2021
- Transport / Logistics Services
Discount supermarket chain Lidl is to install 15 parcel locker machines operated by Belgian bpost at stores in Flanders and Brussels.
Currently Lidl has six bpost parcel locker machines installed since 2017. “Currently, five thousand online orders are delivered to parcel lockers at our six locations every month. That has prompted us to start using this delivery system more intensively,” said Lidl spokesperson Isabelle Colbrandt.
Parcels from any e-commerce outlet can be delivered to the parcel lockers, as well as from Lidl’s online store. As well as parcel pick-up, parcels can be dropped off at the bpost parcel lockers. While some are outside of the stores and can be accessed 24/7, others will be inside stores and will only be accessible during store opening hours.
Colbrandt added, “An in-house study shows that one in three customers shops at Lidl after picking up their parcel.Furthermore, 82% of respondents want to use parcel lockers in the future.” B y gearing up the project Lidl primarily strengthens its supermarket network. The online store, parcel lockers and bricks-and-mortar stores complement each other perfectly.
The discounter selected bpost’s integrated system as its parcel locker solution. “We opted for a simple, fast, efficient delivery method. Customers place and pay for their order in an online store. Next they register in the free My bpost app using their email address. Once the parcel is delivered, the customer is able to open the right parcel locker using the app,” Colbrandt explained. “We are now launching in these 15 municipalities where we know there is a lot of demand and going forward we’ll assess whether we’ll install parcel lockers in additional municipalities in Brussels and Wallonia.”