Missguided ‘takes over’ InPost parcel lockers

In a bid to promote contact-free delivery for the online fashion brand, Missguided has announced a ‘locker takeover’ where it will prominently brand 180 of InPost’s carrier agnostic parcel lockers over the Christmas period and beyond.

The intention of the Misguided ‘locker takeover’ is to promote using parcel lockers as a safe and contact-free method of delivery and returns for the fashion e-retailer’s customers. The advantages of delivery and returns through parcel lockers are many but include 24/7 access, ultra-convenience and a low-risk and highly reliable method.

“Our customers don’t just love our cutting-edge fashion; they also prize the convenience and ease we offer when it comes to delivery and returns. We also know that this year’s Black Friday and Christmas is going to be different for everyone, with many preferring to avoid post offices and busy collection points.

“That’s why we’re collaborating with InPost and taking our brand right to the heart of our customers’ communities. It’s a great way to remind our customers that they can collect their Missguided orders safely and securely on their own watch and at their preferred collection point.” Nick Bamber Chief Growth Officer – Marketing & eCommerce Trading at Missguided

Jason Tavaria, CEO at InPost added: “Our parcel lockers are easy to use, contact-free and located in accessible and convenient locations. With the bigger focus on covid-safe and contact-free delivery, customers can pick up and drop off their Missguided parcels – along with those of other InPost partner retailers – at any time that suits them. We’re excited to be bringing the Missguided brand to our lockers to help raise awareness of this great delivery option.”