About this report
This report focuses on the TV Production market in France. It describes the industry, quantifies its size and describes key trends.
The report contains historical growth rates and our forecasts for the market which are based on analysis of historical trends and growth drivers.
Key trends and drivers reported on and analysed include levels of TV viewing, impact of the rollout of DTT channels and development of new platforms such as IPTV, television industry revenue (advertising spending, licence fee trends, pay-TV subscriptions)
The competitive landscape section identifies the leading producers in France, profiles them and comments on trends such as market consolidation and the growth of the super-indies, development of content distribution models, deficit funding and exploitation of new revenue sources such as digital rights
Who is the report intended for?
TV production companies
Broadcasters and television networks
Investors
Banks
Consultants and other advisors
Governments and Regulators
What are the sources and methodology?
This report is based on
– In-depth analysis of the macroeconomic and legislative environments and relevant industry drivers
– Analysis of information on the leading TV production groups
– Interviews with senior-level contacts in the TV and TV production industries
– Our own experience of advising both companies and investors in the TV and TV production industries and the wider media sector.
Information from these sources has been synthesised and presented clearly and concisely with extensive use of charts and tables to illuminate points and support conclusions.
Summary
Market context
The French TV production market is approximately €2bn in size, making it the third largest in Europe (after Germany and the UK).
Despite the development of new forms of entertainment such as games and other interactive content on smartphones, tablets and other platforms, TV viewing levels have increased in recent years, in part, due to the increased numbers of digital channels now targeting viewing niches.
New revenue models have continued to develop with the proportion of programme funding from the initial broadcaster decreasing as a consequence.
Exploitation of the potential from international sales of finished content, licensing of formats, digital rights and success-based payments is important to the commercial success of a format.
Viewing levels in France are similar to European average levels. However the funding of the industry is different with a significantly greater proportion deriving from subscription rather than advertising. This has provided more stable revenue during the economic downturn.
Competitive landscape
Almost all of the leading international operators are in the French market along with several important domestic players.
The TV production market is almost evenly divided between the in-house operations of the major networks and independent companies. The leading independents are Lagardere, Endemol, Zodiak, Troisieme Oeil and Banijay.
Outlook
The French economy has been impacted by the ongoing Eurozone crisis however, forecasts are for improvement, which we expect to drive growth in advertising spending, which will be positive for TV production.