ReBOUND opens Manchester R&D office

Returns specialists ReBOUND have opened a new Manchester office that is solely dedicated to returns technology.

The new R&D office is to focus on building the next version of the intelligent ReBOUND returns platform, which is already used by major players like ASOS.

The research is to explore new ways for shoppers to interact with retailers during the returns process and assessing how new technology, such as voice activation, can be incorporated.

Phil Smith, Co-Founder and Chief Technology Officer at ReBOUND, said: “Our Manchester innovation centre significantly enhances ReBOUND’s capability to innovate and develop our product. It’s an essential investment at a time when returns are rising to the top of the retail agenda. Today’s brands are increasingly turning to intelligent, data-driven returns to attract and retain customers, particularly in international markets.

The initial five-person team of UX and analytics specialists in Manchester includes two Senior UX Designers  Darren Cousins and Jamie Englert.

Darren Cousins commented on the role: “Returns has become the major ecommerce issue, capturing attention at all levels from operations to boardroom. It’s no longer seen as a back-end logistics matter, it’s a customer experience and marketing asset which can attract and retain customers. Data and visibility will play a crucial role in how brands deliver intelligent returns solutions, and ReBOUND’s expertise provides them with fantastic head start in developing new ways for customers to interact with the returns process.”

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