Reconomy acquires ReBOUND

Returns management platform company ReBOUND has been acquired by outsourced, asset-light services group Reconomy.

The acquisition will add to Reconomy’s large portfolio of technology-enabled environmental services that includes businesses like Reverse Logistics Group and Cycleon that help big businesses tackle sustainability issues.

When the deal goes through; ReBOUND, which already has major clients like ASOS, will continue to trade under its own name while collaborating with other businesses in the Reconomy Group.

Paul Cox, Reconomy CEO, said: “Adding ReBOUND to the Reconomy Group is a very exciting development and we extend a warm welcome to the whole team. Their innovative approach, underpinned by great technology and a focus on providing an excellent user experience, makes for a perfect fit with Reconomy. Sustainable returns have taken on even more importance during the pandemic and represent a challenge for many businesses looking to achieve high environmental standards. ReBOUND’s expertise, combined with the Reconomy Group’s existing returns activity, will offer clear, unique benefits to our customers as we continue to build an unrivalled set of services to help drive the circular economy on the global stage”.

Graham Best, ReBOUND Founder & CEO, said: “Thanks to the lockdown-inspired ecommerce surge, retail faces an environmental crisis and this is the ideal partnership to help brands diffuse that ticking time bomb. At ReBOUND we’ve always prided ourselves on helping retailers recognise the value of their returns data. Uniting with Reconomy Group’s incredible resources now means there are boundless opportunities for retailers to apply that data to tackle returns sustainably, from knowing which worldwide recycling services are available to tap into, to supercharging advanced analytics to sell items that customers actually want to keep.”

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